Design outputs made by AI are real. Computational creative is here. Artificial intelligence is not a foreboding future, it is already the present, and resistance is embarrassing. Advertising is facing an existential crisis fueled by denial and intransigence, and traditional agency CEOs generally regard the machinery around them as alien technology capable of an extinction event. Like every business sector, advertising has been haunted by robots rampaging through departments, decimating jobs, lives and ultimately the life force of the industry: creativity.